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GivingWayGivingWay Webinar: Getting Ready for End of Year 2020
Learn everything your nonprofit needs to know in order to execute a successful Christmas and End of Year fundraising campaign!
Christmas is the ultimate time of giving, with many donors opening their heart and their wallet during the end of the year. This goal of this webinar is to go over best practices and tips for fundraising during this season and to prepare you for the upcoming end of the year.
Join GivingWay's CEO & Co-Founder Orit Strauss - Raz
Agenda
End of year fundraising - When, What & Why
Best practices, tips & tricks
Getting ready with GivingWay Tools
Introducing GivingWay Pro
Q&A
End of year fundraising - When, What & Why
The last quarter of the year is referred to as the "Giving Season".
It begins with Giving Tuesday and ends with Christmas and New Years Eve.
31% of annual giving occurs in December.
12% of all giving happens in the last 3 days of the year.
Volunteers are twice as likely to donate than non volunteers.
Best practices
Defining your strategy
Listing your community
Christmas and New Year branding
Email Marketing - setting up an email schedule plan, ideas and tips
Social Media - creating a posting calendar, content ideas, tips and examples
Getting ready with GivingWay Tools
In this section of the webinar there's an introduction to the GivingWay tools, including a demonstration of how to use them, how to create reports, and product tips.
Special end of year donation page
Campaign page
Peer-2-Peer fundraising
Organization page
Toolkit - including email templates, social media post templates, branded visuals and step by step calendar
New Feature! Donating with local currencies
Download the Christmas Toolkit
GivingWay Christmas 2020 Toolkitt
.pdf
Download PDF • 3.60MB
Introducing GivingWay Pro
Personalize branding
Personal support
Extended data and export options
Remember you are not alone! Join GivingWay’s community of nonprofit organizations to share your insights and questions with organizations similar to yours.